What you'll learn
✅ AI for product marketing management ✅ AI for marketing communications ✅ AI for profitable targeting ✅ AI for marketing strategy ✅ AI for market research ✅ AI problems, productivity & Personalization ✅ AI for sales enablement ✅ AI for business book summaries
This course includes:
🎥 3 hours on-demand video 📑 3 articles 📩1 downloadable resource 📱 Access on mobile and TV 🏆 Certificate of completion
Curriculum
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1
AI for Profitable Targeting
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(Included in full purchase)
Targeting Prospects (New Customers!)
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(Included in full purchase)
AI Marketing Assistant for Marketing Strategy
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(Included in full purchase)
Targeting Existing Customers
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(Included in full purchase)
Segmentation & Personas
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(Included in full purchase)
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2
AI for Marketing Communications
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(Included in full purchase)
AI for Marketing Communications
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(Included in full purchase)
InVideo: AI to Make Videos in Minutes
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(Included in full purchase)
ChatGPT for Google Ads
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(Included in full purchase)
Free vs Paid AI Apps
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(Included in full purchase)
AI for Imagery
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(Included in full purchase)
AI for Audio
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(Included in full purchase)
AI for Video
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(Included in full purchase)
AI for Channel Optimization
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(Included in full purchase)
Websites & Shopping Experiences
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(Included in full purchase)
AI for Advertisements
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(Included in full purchase)
Academic study: AI-generate ads outperform in the automotive industry
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(Included in full purchase)
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3
AI for Sales Enablement
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(Included in full purchase)
AI for Sales Enablement
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(Included in full purchase)
Email AI
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(Included in full purchase)
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4
AI for Market Research
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(Included in full purchase)
AI for Marketing Research
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(Included in full purchase)
Qualitative Research & Emotions
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(Included in full purchase)
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5
AI Problems, Productivity & Personalization
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(Included in full purchase)
AI Problems, Productivity & Personalization
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(Included in full purchase)
AI Challenges
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(Included in full purchase)
AI Productivity
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(Included in full purchase)
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6
AI Book Summaries
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(Included in full purchase)
All in on AI: How Smart Companies Win Big with Artificial Intelligence
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(Included in full purchase)
Artificial Intelligence: Insights from Harvard Business Review
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(Included in full purchase)
On AI: Harvard Business Review's 10 Must Reads
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(Included in full purchase)
Generative AI in Practice
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(Included in full purchase)
Free Book! AI for Profitable Product Marketing
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(Included in full purchase)
Requirements: Experience with product marketing
Description: How You Can Use AI to Maximize Your Product Marketing Impact It's no secret that AI is taking over the world... So instead of watching it take over your job, leverage it to become 10x better and irreplaceable... Introducing AI Product Marketing with Dekker Fraser, MBA (Ex-Sony, Google Startups, Intuit Partner) Leverage AI to become a product marketing go to market expert today! The 5 key applications for AI to maximize your product marketing impact 1. AI for Profitable Targeting 2. AI for Marketing Communications 3. AI for Sales Enablement 4. AI for Market Research 5. AI Problems, Productivity & Personalization Here’s What’s Standing Between You and Becoming a Product Marketing Maestro Everyone who’s mastered product marketing has discovered this 1 secret. And now it's yours... Believe it or not, most product marketing geniuses share 1 secret that saves them 100s of hours of boring work every week… This strategy is so powerful that top PMMs like Brian Balfour (Reforge CEO), Chris Penn (Co-Founder of Trust Insights), Meghan Keaney (VP of Marketing at HubSpot), and many more are using it right now And no, it’s not delegating their responsibilities to others because that will not only lose you money But you don’t know if you can trust that person to not mess everything up Their secret? They utilize AI to handle deadly dull tasks and streamline communication with near-flawless precision. The best part? When you give AI the right instructions, it won’t just follow orders—it will analyze, refine, and even implement improvements. AI helps you anticipate trends, draft personalized messages, and spot high-potential leads you might have overlooked. It’s like having a 24/7 strategist who adapts to your style and tirelessly helps you deliver results at scale without burnout. Learn which AI to use, what to say to it to get game-changing results, and how to make it think like a 7-figure product marketer to review your work and amplify your skills without needing a mentor… Improve your PMM skills 10x with AI...starting today! Managing Customer Journeys is an EVERYDAY struggle for all product marketers, right? WRONG As a product marketer who's worked with Sony PlayStation, 2 Google-affiliated startups, and has an MBA in Marketing from Philip Kotler's Kellogg School of Management I get it... Guiding customers seamlessly from awareness to conversion feels like escaping a maze in the dark while blindfolded. Just when you think you’ve got the journey mapped out, they detour, leaving you scrambling to realign your strategy. Without the right tools, managing this becomes super exhausting and time-consuming. Now imagine having AI as your co-pilot. In this course, you’ll learn how to set up AI-powered tools that don’t just track behavior… they predict it ...and extract profit for you So instead of reacting to unpredictable turns, you’ll anticipate each step, making the customer experience smooth and intentional. AI designs paths that adapt instantly to each user’s unique journey, guiding them effortlessly from awareness to purchase. With this skill, you’ll eliminate the constant guessing game, convert more leads, and easily build stronger relationships. You’ll also set up customer journeys that flow naturally across platforms, with AI ensuring each experience is as seamless as if you’d crafted it personally. Gain new customers by predicting leads’ movements and ensuring a smooth customer journey with AI...generate revenue with AI! 1. Personalization at scale 2. Real-time adaptation 3. Automated data insights 4. Effortless event management 5. Seamless customer journeys 6. Up-to-date AI systems 7. Bias-free marketing Your Satisfaction is Absolutely, Positively Guaranteed! Look, you don’t even have to say “yes” today. All you have to say is “maybe.” Because when you order now, you’ll receive my 30-day ironclad money-back guarantee If the AI Product Marketing Course doesn’t improve your skills or if you’re unsatisfied for any reason, just email me within 30 days for a full refund, no questions asked. Sound fair enough? Now there’s just one question that remains unanswered… What is Becoming a Product Marketing Wizard Worth to You? If you’re like most product marketers, you’ve likely spent hundreds or even thousands to learn the ropes. But none have delivered the results you wanted and for one simple reason… They’re all teaching you the outdated methods of product marketing. What sets this course apart is we use the AI approach to product marketing Now, I know you might think that this will cost you at least $10,000 Relax, you won’t even get close to the thousands. I want to make sure this solution is accessible to absolutely everyone, That’s why, if you act now, you can secure your copy of the AI Product Marketing Course for just the price of a book! In fact, you not only get the course, but you also get a free book with it! That’s right, your struggles with creating hyper-targeted campaigns, adapting marketing in real-time, and analyzing data without wasting hours, are solved, for a one-time low investment. And just to ease your mind, if you’re unsatisfied with how the course turned out to be… Secure your copy of the AI Product Marketing Course and become a 10x better PMM With AI Start Using AI Today!
Who this course is for:
• Product Marketing Manager • Product Manager • Marketer • Marketing Manager • Marketing Director • VP of Marketing • CMO • Marketing Consultant • Marketing Agency
Dekker the Marketer
Marketing Executive | Startups to Fortune 100 | Kellogg MBA ⭐ 4.5 Instructor Rating 🏅26,354 Reviews 👥414,410 Students 🎥 33 Courses Marketing Management Experience • Global Product Marketing & Brand Manager for Sony PlayStation • Vice President of Marketing for a Google accelerator startup • Senior Product Marketing Manager for a Series-A startup • Product Marketing Manager for a Google-backed Series-D startup • Director of Marketing for Ironclad Games / Flame Design • SaaS Marketing Consultant Education • MBA in Marketing from Northwestern University - Kellogg School of Management • Leadership Essentials from Columbia Business School • Bachelor of Commerce from Mount Allison University • Master's and bachelor's business courses at BI: Norwegian Business School • Presidential Scholar at Saint Mary's University Academic & Volunteer Experience • University MBA Program Advisor • College Marketing Lecturer for Digital Marketing & Business Analytics • Division Director and VP of Membership for Toastmasters International • Board of Directors for a charity
Student Reviews
⭐4.6 course rating • 122 ratings
I enjoyed the course and was enlightened about how some apps work in certain situations and not in others. A good course, particularly for those who have no idea how to work with AI beyond just asking it a question. Thank you, Dekker!
Market Research Analyst; B2B Copywriter and fiction writer
Good explanation of how Machine Learning can make Marketing analysis faster and more accurate
While still very early in the course, clearly the content provided herein is straight out of "Top Gun School"! I'm very happy to have access to the course, there's no doubt in my mind, it will improve my value in the market place...
Open Networker
Excellent Insights on application of AI in Marketing with Practical examples. Awesome experience
AI for Product Marketing
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$49.00